Users will soon have a updated setting that allows them to lessen the quantity of artificial intelligence-produced videos appearing in their feeds. This move comes as the service announced that it now features over 1 bn content made with AI.
Pilot Phase and Launch
The update is being tested over the coming weeks before a global rollout. This development aligns with a surge in AI content, driven by recent AI video creators.
The Broader AI Trend
Recent reports that almost a tenth of the most rapidly expanding channels on a popular video site exclusively feature content made by AI. A large amount of this material is deemed “AI slop”, a phrase for substandard, factory-style content that is frequently absurd or dreamlike.
Our research shows that a lot of users like content made with AI tools, including digital art to educational videos, and we intend to offer the community the power to adjust the amount of that, according to their own preferences,” stated a company executive.
AI on the Platform
TikTok shared that there are now over a billion videos on its service tagged as made with AI. In total, more than 100 mn videos are added to the app each day, making AI content a minor portion of its total content library.
How to Adjust Settings
Viewers will be in a position to decrease or raise the level of artificial media they watch by using the content preference feature in the app and choosing “AI-generated content”. Further subjects that can already be modified under the setting include politics, fashion, cosmetics, and choreography.
Platform Guidelines
Its guidelines require content makers to identify convincing artificially created content, and it forbids dangerous deepfakes of well-known individuals or critical incidents. Any believable artificial content that is not labeled can be deleted under its community policies.
Additionally, the service will from now on add an AI-generated label to content produced via its proprietary AI systems, or identified by an industry-wide initiative for spotting content made by AI. This action is aimed to deter users from attempting to evade the tagging system.
AI Literacy Programs
The platform is additionally launching a $2 million awareness program for specialists and organizations to produce learning resources about responsible artificial intelligence. This project will support educational bodies specializing in training computer science.
Content Safety Approach
TikTok has defended its content review process, following discussion over intentions to cut jobs for a large number of content moderators in the United Kingdom. It is set to eliminate hundreds of positions in its content moderation division in London, with trade unions and internet security professionals raising concerns that humans are being replaced by AI moderation.
A senior executive explained that staff-based oversight would still have a role, but AI can safeguard staff by filtering out the most graphic content prior to it is viewed by people. The company stated a 76% decrease in shocking and graphic content seen by human moderators over the past year due to reliance on its automated systems.
We believe it is crucial to balance people and machines to maintain a secure environment,” she said. “We’ll have humans as involved in the system, but we additionally believe it’s highly necessary to reduce exposure to harmful content as swiftly, which is where a lot of the machine support is proving valuable operate efficiently.”
